The Monroe Motivated Sequence is an especially popular organizational pattern for persuaders. Which step below is NOT part of the sequence?
A. action
B. attribution
C. need
D. attention
Answer: B
Communication & Mass Media
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The cognitive model of participation in decision making is related to the human resources approach to management.
Answer the following statement true (T) or false (F)
Communication & Mass Media
Richard Johannesen states, "Ethical issues focus on value judgments concerning degrees of right or wrong, virtue and vice, and ethical obligations in human conduct."
Answer the following statement true (T) or false (F)
Communication & Mass Media
According to your text, an informative speech should tell listeners something they
A) have forgotten. B) already know. C) did not know before. D) like to hear old or new.
Communication & Mass Media
List three benefits of a well-defined specific topic
What will be an ideal response?
Communication & Mass Media