The text cites three forces that usually operate to bring about shifts in mass communication theory. What are they? How did they cause a shift from limited effects theories to more culturally oriented theories?
What will be an ideal response?
Answers will vary.
Communication & Mass Media
You might also like to view...
Roone Arledge created Fox and made it the fourth major network
Indicate whether this statement is true or false.
Communication & Mass Media
Coordinate points throughout the outline should have __________ grammatical construction
Fill in the blanks with correct word
Communication & Mass Media
The interactive model of communication reflects the ongoing and collaborative nature of communication
Indicate whether the statement is true or false
Communication & Mass Media
In which stage of the perception process fo you assign meaning to information you have already selected?
What will be an ideal response?
Communication & Mass Media