Psychographic marketing includes the following categories:
a. age, gender, race, education
b. urban, suburban , cultural values
c. social class, lifestyle, motive behind purchases
d. income, education
Answer: c. social class, lifestyle, motive behind purchases
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This diagram of the brain shows the location of the hypothalamus, the organ that controls hunger. The _____ controls appetite, and can override the signals from the hypothalamus
1.thalamus
2.pituitary
3.spinal cord
4.cortex
5.salivary gland
Which of the following statements is true?
A. Fat cells require more energy to function than muscle cells. B. The aging process causes muscle cells to become fat cells. C. As people grow older, their metabolic rates decline. D. An average woman has a higher metabolic rate than an average man.
What unit is used to measure the vitamin A content of foods?
a. Retinol activity equivalent (RAE) b. Active retinol unit (ARU) c. Retinol functional equivalent (RFE) d. Functional retinol unit (FRU)
Describe the use of anthropometric measurements in infants and children