What are the detailed elements of building a brand?
What will be an ideal response?
• The Brand Name
• The Logo
• The Slogan
• The "look" – or graphic standards
• The brand promise
• The spokesperson or spokespersons
• Symbols
• Living the brand
You might also like to view...
Which of the following is likely if the distribution channel for a product in the foreign country is long?
A) the foreign country buyers pay a high price B) the consumer will pay arms-length price C) the profit margin of the sellers increase D) the intermediaries are motivated to reship the product to another country to earn higher profits E) the seller can increase profit margins by charging a uniform price
If George and a single Jerk Store act as a vertically integrated supply chain, what is the total supply chain expected profit if an optimal order quantity is placed?
A) $16,462 B) $16,571 C) $16,680 D) $16,789
The ADA creates a protected class called "qualified individuals with disabilities". Discuss what this phrase means and how one qualifies for protection
Describe Voice over IP
What will be an ideal response?