According to the text, if we, as consumers, do not play the media game well,
a. we will get shortchanged on our expenditure of time
b. we will get shortchanged on our expenditure of money
c. we will make poor economic exchanges
d. all of the above
d. all of the above
You might also like to view...
The communication department faculty met as a group to make the decision whether or not to add
the new course in intercultural communication. When the department agreed to add the class, they went ahead and submitted their decision to the vice president. The vice president then vetoed adding the class to the college catalog. The method of decision-making used by the vice president is decision by __________. Fill in the blanks with correct word
Advertising designed to look like editorial content in a magazine is known as ______.
A. church and state advertising B. social advertising C. native advertising D. cooperative advertising
The use of a model as a presentation aid is especially helpful when explaining __________
a) trends b) complex structures c) growth d) change over time
Media in Israel could be characterized as operating under which of the following models?
A. authoritarian B. libertarian C. communist D. social responsibility