Discuss some ways speakers can make their message more vivid.

What will be an ideal response?


- Description: the most common way to paint a mental picture. An accumulation of details allows a speaker to describe a specific event, place, or situation.
- Stories: a powerful tool for helping the audience "see" what is occurring. Stories are compelling and draw the listener in.
- Comparisons through simile and metaphor: a simile states that one thing is like another. A metaphor names one thing in terms of another.
- Alliteration and onomatopoeia: alliteration uses a repetitive consonant sound throughout a speech to make it easier to remember the speaker's words in a series; onomatopoeia uses words that sound like what they describe. These devices add sound to mental images, creating vividness.
- Personification: a discussion of abstract or complex concepts in human terms.
- Reference to hypothetical people: this is done through dialogue and draws the audience into the speech.

Communication & Mass Media

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a. racist/sexist language b. religious language c. feminist language d. right/wrong language

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Indicate whether the statement is true or false

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In some countries, Hollywood films can take up to _____ percent of screen time

a) 40 b) 60 c) 75 d) 90

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One advantage of RWA is that

A) RWA is electronic. B) you need very little preparation to use them in your speech. C) you do not need to face your audience while using them. D) RWA provides a sense of immediacy to your speech.

Communication & Mass Media