Based upon the criteria for determining the "richness" of communication channels, which of
the following would be the richest channel of communication?
A) a live video conference
B) an exchange of e-mail
C) a personal letter
D) a memo sent by your boss
A
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"The climate of Hawaii is like Southern California" is a _____________ comparison
a. figurative b. literal c. description d. definition
Most descriptive content analysis relies on_____ validity
a) Face b) Concurrent c) Predictive d) Constant
Information on the Internet does not need any sort of criteria for evaluating its usefulness; it is all true and accurate information
Indicate whether the statement is true or false
If you were constructing an audience-analysis questionnaire and wanted to learn how many of your listeners believe in extraterrestrial life, which of the following would be the best kind of question to ask?
A. fixed-alternative question B. opinion question C. scale question D. open-ended question E. leading question