A cooking oil manufacturer asks PR team to write about the result of a new study that, contrary to popular belief,found saturated fat is essential for the body

Furthermore, the team has topoint out that all kinds of fat should be included for a balanced diet. Which cognitive dissonance should thePR writer create in this scenario?
a. The writer needs to changepublic attitudes by presenting facts that counter the public's perceptions.
b. The writer needs to make the public aware that circumstances have changed.
c. The writer should tell the public what to talk about and not what to think.
d. The writer should reinforce the public's predispositions.


A

Communication & Mass Media

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