Which of the following is an advantage of measuring the effectiveness of PR activities?
A. It reduces the high absolute costs connected with PR activities.
B. It enables the PR and marketing teams to function independently.
C. It helps find the percentage of people who encounter the press release.
D. It helps management judge the quality of PR achievements.
E. It helps complete the communication process.
Answer: D
You might also like to view...
What is the definition of "fail point"?
What will be an ideal response?
What does the English rule for successive assignments provide?
A) The first assignment in time prevails, regardless of notice. B) The first assignment in time prevails, pending notice. C) The first assignee to give notice to the obligor prevails. D) The first assignee who receives a tangible token prevails.
When products in an industry are relatively homogeneous and price is a key purchase consideration,
A. competition-based pricing becomes more important. B. demand-based pricing dominates pricing decisions. C. firms tend to use secondary-market pricing. D. cost-based methods like markup pricing are dominant. E. customary pricing is often used.
This short-wavelength option supports duplex links of up to 275 m using
62.5-?m multimode or up to 550 m using 50-?m multimode fiber.Wavelengths are in the range of 770–860 nm. A. 1000BASE-SX B. 1000BASE-T C. 1000BASE-LX D. 1000BASE-CX