Companies that employ a market development growth strategy ________
A) sell new products and services to existing groups of buyers
B) sell their existing products and services into new markets
C) innovate new products and services targeted at new groups of customers
D) market existing products and services to existing customers in new ways
B
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According to the text, approximately ______ of the companies surveyed required cross-cultural training for their expats or their families.
A. 5 percent B. one-third C. nearly half D. 20 percent E. over two-thirds
Which of the following statements is true of a submission agreement?
A) It is a binding clause in a contract mandating all disputes to be settled by arbitration. B) It specifies the nature of the dispute and how the arbitrator will be selected. C) It is an agreement stating that both parties agree to abide by the mediator's decision. D) It is an agreement provided in court stating how contract disputes are to be settled.
Why do many shareholders feel threatened when their companies make hybrid debt issues? Explain why Roche shareholders did not feel threatened by the 1991 Bull Spread issue
What will be an ideal response?
Active ownership of a foreign company or of overseas manufacturing or marketing facilities is called ____________.
A. direct foreign investment B. foreign institutional investment C. contract manufacturing D. licensing