This marketing approach assumes your product or service has broad appeal. There are no differences in your consumer market.

Mass
Concenration
Multisegment
All of the these


Mass

Economics

You might also like to view...

Suppose you observe that output in an industry occurs on the inelastic part of the market demand curve. Which of the following can you conclude from this?

A. The industry is definitely behaving as a monopoly that is protected by barriers to entry. B. The industry is definitely not behaving as a monopoly that is protected by barriers to entry. C. The industry could be perfectly competitive. D. The industry is definitely not perfectly competitive. E. Both (a) and (d) F. Both (b) and (c) G. Both (b) and (d) H. None of the above

Economics

In the long run, total variable cost is zero

Indicate whether the statement is true or false

Economics

The government provides public education because

A) public education is a public good. B) public education is non-rival and nonexclusive. C) private education is rival and exclusive. D) public education combats the negative externalities of private education. E) public education provides positive externalities.

Economics

The ways to address agency costs include all EXCEPT

a. advertising for employee positions in as many outlets as possible b. requiring employees to punch time clocks c. spot checks of the quality of employee work d. replacing closed offices with cubical office spaces

Economics