Shopard publishes FBerry, America's longest running fashion magazine, from one central location in Los Angeles. FBerry is the only product that Shopard handles. The magazine is bought by millions of readers in the United States and Europe

Which type of sales-force structure is most appropriate for Shopard? Why?


(Students' answers may vary. The answer given below is indicative.)
If the company sells only one product line to one industry with customers in many locations, it should use a territorial sales-force structure. In the territorial sales-force structure, each salesperson is assigned to an exclusive geographic area and sells the company's full line of products or services to all customers in that territory. This organization clearly defines each salesperson's job and fixes accountability. It also increases the salesperson's desire to build local customer relationships that, in turn, improve selling effectiveness. Because each salesperson travels within a limited geographic area, travel expenses are relatively small.

Business

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Jeannie carelessly packed her grandmother's antique glassware and had it shipped to her 30-year-old daughter, Abby, via Common Freight Carriers. When the china arrived at Abby's house, most of the pieces were broken. As between Jeannie and Common Freight Carriers, who will bear the loss?

a. Under the Carmack Amendment, Jeannie is liable for the loss if Common Freight Carriers shows it was not negligent and that the loss was caused by Jeannie's failure to wrap and pack the glassware properly. b. Under the Carmack Amendment, Common Freight Carriers is liable. A common carrier is strictly liable. c. Under the Carmack Amendment, Common Freight Carriers is liable because of its negligence in not inspecting Jeannie's packing job. d. Liability is governed by state statute and will depend on which state law will control.

Business

________ refers to people's reactions to being observed or studied resulting in superficial rather than meaningful changes in behavior.

A. The division of labor B. Scientific management C. The Hawthorne effect D. Subordination of individual interest to the general interest E. Esprit de corps

Business

When using PFMEA, the suggested value for schedule changes not impacting major milestones is

A) 5. B) 4. C) 3. D) 10.

Business

The Constitution expressly excludes state regulation of commerce.

Answer the following statement true (T) or false (F)

Business