Companies use blogs for all of the following reasons except
A) communicating internally with employees
B) conducting job interviews.
C) recruiting.
D) researching target markets and products.
B
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The functional theory of attitudes was initially developed to explain how ________
A) people identify with products B) attitudes facilitate social behaviors C) attitudes are learned from family and friends D) attitudes change over an individual's lifetime
When a firm varies its price by the season, it is using ________ pricing
A) product form B) customer-segment C) location-based D) time-based E) value-added
When we wish to determine the probability that one or more of several events will occur in an experiment, we would use ____________________ rules
Fill in the blank(s) with correct word
A(n) ________ business strategy allows companies to leverage the flexibility offered by a decentralized organization, while at the same time reaping economies of scale enjoyed by centralization
A) international B) global C) multidomestic D) transnational E) home-replication