Domestic program syndication refers to

a. stations negotiating to license off-network programs
b . stations licensing programs that have never been shown on the broadcast networks
c. the distribution of programs to broadcast and cable networks through middlemen called syndicators
d. a process of bidding and bartering television programs
e. the selling of radio and television programs on a station-by-station basis in the United States


e

Communication & Mass Media

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As described in class and in the book, a nation in which red shirts and yellow shirts are fighting one another for the control of the nation, even to the point of some citizens advocating the breakup of the nation, is:

a. Argentina b. Brazil c. Saudi Arabia d. Thailand e. Turkey

Communication & Mass Media

A writer who uses different words to convey his or her same idea or thought to the readers is using

a) associations. b) hooks. c) connectors. d) pronouns.

Communication & Mass Media

A consumer activist planning to talk about dangerous drugs marketed by the pharmaceutical industry reviews annual reports of several drug manufacturers as well as original research studies published in academic journals. He is using

a. primary sources. b. secondary sources. c. professional sources. d. tertiary sources.

Communication & Mass Media

Cognitive dissonance can be defined as

A. the existence of contradictory cognitions B. the communication of negative feelings resulting from contradictory cognitions C. the ability to evaluate one's beliefs in terms of their possible contradictions D. the feeling of discomfort resulting from inconsistent attitudes, thoughts, and behaviors

Communication & Mass Media