Most likely, marketing managers would like to be first in the market because:

A) it keeps out competition.
B) the first mover establishes awareness of its product as the prototype.
C) it leads to cost reduction over the product life cycle.
D) it leads to quality improvements over the product life cycle.


B

Business

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Doran Systems Corp has grown significantly over the past year. One area that has plagued the Controller of Doran is the reconciliation of supplies expense. The end-of-year supplies on hand totaled $20, and purchases totaled $500, and supplies on hand at the beginning of the year amounted to $200 . How much will Doran Systems report as supplies expense for the current year?

a. $ 200 b. $ 680 c. $ 220 d. $ 700

Business

Which of the following is an advantage of exclusive dealing between a seller and a dealer?

A) The seller gains more shelf power compared to competitors' products. B) The seller can avoid using any intermediary and sell the product directly to customers. C) Customers get more loyal and dependable outlets. D) The seller's distinctive position is reinforced through customer service and the dealer obtains steady support from the seller. E) The dealer can freely choose what products to sell without any interference from the seller.

Business

Provisional income is calculated by starting with Adjusted Gross Income (AGI) before social security benefits and adding back specific items. One of these items is:

A. Qualified dividends. B. Capital gains. C. Deducted interest on educational loans. D. Wages.

Business

Flagler Corporation replaces a roof damaged in a hurricane. The new roof is purposefully designed to be stronger than the old one so that it will support the air conditioning equipment the firm plans to install. Which of the following is/are true?

a. Part of the expenditure represents repair and part represents improvement. b. The expenditure represents repair, only. c. The expenditure represents improvement, only. d. The expenditure represents asset, only. e. The expenditure represents expense, only.

Business