Anna is using the BCG Growth-Share Matrix to perform a portfolio analysis for her company, Craycol Incorporated, which has four divisions: Red, Orange, Yellow, and Green. The Yellow division is new but doing quite well. Although it faces strong competition in a market that is still growing and changing rapidly, it currently has a narrow lead in market share. The Red division has long been the company’s top performer and dominates market share in an industry that has been stable for the past ten years. The Green division has been performing poorly for the past five years, and there doesn’t seem to be much opportunity to gain market share from its competitors, as customer demand has dropped significantly and is not likely to increase. The Orange division is Craycol’s newest division.
The market Orange produces products for is potentially large, but many other companies are pursuing the same customers and it remains to be seen how Orange will perform, as it currently lags behind some of its competitors while outperforming others. According to the BCG Matrix, the ______ division would likely be identified as a Question Mark.
a. Red
b. Orange
c. Yellow
d. Green
b. Orange
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Woodruff Company manufactures custom-designed medical equipment for paramedic units. In June 2010, the company incurred the following costs of quality: Product design costs $12,800 Product recall costs 6,700 Product simulation costs 20,500 Product testing costs 8,000 Product warranty claims 3,000 Scrap and rework costs 5,000 Total quality costs of conformance for June were
a. $41,300. b. $32,800. c. $40,300. d. $43,800.
Multiplying the depreciation deduction by the tax rate yields a measure of the depreciation tax
a. deferral. b. benefit. c. payable. d. loss.
Which of the following is not a "dirty trick"?
a. Delay b. Take-it-or-leave-it c. Split the difference d. Write a victory speech
The part of the plan that describes the location and size of the business, the personnel and office equipment that will be needed, and the history of the venture is called the:
A. organizational plan. B. executive summary. C. production plan. D. description of the venture.