________ are short, three- to five-word phrases that capture the irrefutable essence or spirit of the brand positioning and ensure that the company's own employees understand what the brand represents

A) Brand mantras
B) Brand symbols
C) Brand logos
D) Brand alliances
E) Brand extensions


A

Business

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Indicate whether the statement is true or false

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Indicate whether the statement is true or false

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What will be an ideal response?

Business