Persuasion based on our need for solutions in a results-oriented world is best categorized as which aspect of the American value system?

a. Efficiency, practicality, and pragmatism
b. Effort and optimism
c. Change and progress
d. Ethical equality


a

Communication & Mass Media

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Nonverbal behavior that has symbolic meaning is known as nonverbal ________

a. kinesics b. communication c. haptics d. gestures

Communication & Mass Media

The power of radio as a medium of mass communication was demonstrated in 1938 when Orson Welles broadcast a dramatization of:

a) War of the Worlds. b) Hamlet. c) Homer's Odyssey. d) 20,000 Leagues under the Sea.

Communication & Mass Media

Bioinformational theory states that mental image is an organized set of characteristics stored in the brain’s long term memory. The characteristics which activate the content of the imgage are:

a. response characteristics b. operant chatachterisitcs c. stimulus characteristics (page 247 right) d. contextual chatacteristics

Communication & Mass Media

Using an example, describe an appropriate use of a descriptive research design.

What will be an ideal response?

Communication & Mass Media