When the NewWay Dry Cleaners and The Easy Laundromat in your hometown join forces to pursue a new marketing opportunity, they are forming a horizontal marketing system
Indicate whether the statement is true or false
TRUE
You might also like to view...
A ________ firm is one that, by operating in more than one country, gains marketing, production, research and development, and financial advantages that are not available to purely domestic competitors
A) global B) domestic C) federally chartered D) direct investment E) free trade zone
The ________ of a business firm is measured by its ability to satisfy its short-term obligations as they come due
A) activity B) liquidity C) debt D) profitability
Houses owned by institutional lenders through foreclosure are referred to as
a. commission free properties. b. reinstatement positioned. c. damaged properties. d. real estate owned (REO).
Which of the following is an advantage of credit cards?
A) They make it easy to lose control of spending. B) In general they are an expensive way to borrow money. C) They allow the consumer the ability to rent cars and make online reservations. D) Using them means you will have less spendable money in the future.