GTB Electronics enters a new market and needs to set its pricing strategy for the market. Which of the following is a favorable condition for implementing skim pricing?
A) There is little differentiation between competing products in the market.
B) The market has many well-established competitors.
C) Entry into that particular market is difficult.
D) There are many substitute products available, with a wide range of prices and features.
E) GTB's product position is about the same as competitors' positions in every area of product and service quality.
C
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