The product is the most fundamental part of the marketing mix

Indicate whether the statement is true or false


TRUE

Business

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Explain the elements of psychological empowerment.

What will be an ideal response?

Business

Concurrent engineering, which has dramatically reduced the development time for new products, relies on what kind of lag?

A. Start to Start lags B. Start to Finish lags C. Finish to Finish lags D. Finish to Start lags E. Any of these could be correct

Business

When data available to a firm is too old to be useful, what type of forecasting technique should the firm consider?

a. Quantitative b. Qualitative c. Qualified d. Quantified

Business

________ communication in an organization is the flow of information from higher to lower levels of authority.

A. Downward B. Lateral C. Informal D. Upward

Business