Which of the following is an inferred measure for segmenting a market?

a. Age and gender
b. Family life cycle
c. Psychographic/lifestyle
d. Decision role
e. Social Class


C

Business

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Defenses of the insurer include:

a. misrepresentation. b. judgment pro rata. c. concealment. d. Both misrepresentation and concealment. e. Both judgment pro rata. and concealment.

Business

Which of the following statements about the bundling risks into portfolios is not correct?

A) Due to the randomness of business activity bundling risks into portfolios will be reducing risk. B) Natural diversification occurs across uncorrelated risks that are bundled into a portfolio. C) Bundling risk into a portfolio only reduces risk if uncorrelated and/or negatively correlated exposures are included. D) The best reduction in risk is accomplished by including negatively correlated exposures into a portfolio.

Business

Distribution decisions have little influence on the rest of the marketing mix.

Answer the following statement true (T) or false (F)

Business

The formation of interstate limited partnerships is governed by the Federal Uniform Partnership Act

a. True b. False Indicate whether the statement is true or false

Business