_____ can be used to protect against damage, theft, or loss
a. Deductibles
b. Insurance
c. Premiums
d. Dividends
b
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What sort of questions force the respondent to choose a specific response?
A. open-ended B. leading C. closed-ended D. loaded
A company using a ______ strategy seeks to be the first to move into a market segment to meet an unfulfilled customer need.
a. low-price provider b. differentiation c. market niche d. both B and C
One of the advantages associated with radio as an advertising medium is that it
A. has a perishable message. B. has a long exposure time. C. allows ads to be placed quickly. D. has an unlimited amount of advertising time available. E. is relatively simple to convey complex messages.
Wayne worked in an office. He had no criminal record, had never had a complaint made against him about his work or his conduct, and had been a faithful employee for nearly 20 years. One day, Wayne followed his supervisor to his home and fatally shot him. The estate of the supervisor sued the company, claiming it should have been aware of Wayne's growing frustration with work. The company's best
defense will be that A) there was no way to foresee that the incident would happen. B) the incident occurred away from the office. C) the killing was the result of a personal conflict between Wayne and the supervisor. D) even if the company had been aware of Wayne's difficulty with his supervisor, Wayne did not have any criminal history.