When announcing that Ms. Pham was Ebola-free at a final news conference, what did NIH leaders do to help remove the stigma of this highly contagious disease?

a. They played a new 60-second public service announcement on how to protect yourself from Ebola.
b. They hugged her.
c. They asked that all media representatives in attendance shake hands with Ms. Pham.
d. They allowed Ms. Pham to answer questions from the media.


b. They hugged her.

Communication & Mass Media

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_________occurs when the reader selects symbols to attach to the signs and symbols

a) Messaging b) Encoding c) Decoding d) Feedback

Communication & Mass Media

Airheading is often a defense mechanism and an attempt by a group member to conceal ________

A. their real lack of ability B. the fact that they have done very little work C. the fact they are passive aggressive D. the fact that they are recognition-seekers E. the fact that they are whiners

Communication & Mass Media

A(n) ____________ frame of reference views the organization as a battleground where rival forces seek largely incompatible goals.

Fill in the blank(s) with the appropriate word(s).

Communication & Mass Media

Laura plans to give a speech teaching her audience how to change a flat tire. Her general

purpose would be A) to entertain. B) to inform. C) to persuade. D) to actuate.

Communication & Mass Media