What does a preliminary tuning effect refer to?

a. How the time of day affects audience perceptions of a speech
b. How the occasion affects audience perceptions of a speech
c. How recent events affect audience perceptions of a speech
d. How speeches before your speech affect audience perceptions


d

Communication & Mass Media

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Asha works as a journalist for a local newspaper and receives several news releases each day

She continuously receives them from the PR director of a certain company, but the news releases reflect a total ignorance of Asha's newspaper's format and content. What is this phenomenon called? a. Shotgun distribution b. Opportunism c. Sensationalism d. Information validation

Communication & Mass Media

A case that provides sufficient argument to justify adherence to its proposition if no counterargument

occurs is said to be a. powerful. b. ipso facto. c. relevant and instrumental. d. prima facie.

Communication & Mass Media

Verifiable bits of information about people, places, dates,

events, and times are called ___________. Fill in the blanks with correct word

Communication & Mass Media

"You are a big, tough boy who doesn't cry" Alice tells her son. Alice's statement is an example of __________

a. identity script b. anxious/ambivalent c. self-fulfilling prophesy d. indirect definition e. direct definition

Communication & Mass Media