Advertising that is intended to alter a consumer's tastes and preferences and induce the customer to purchase a particular product is
A) persuasive advertising.
B) educational advertising.
C) informational advertising.
D) directional advertising.
Answer: A
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Under rate of return regulation, a regulated firm has an incentive to
A) use an efficient amount of capital. B) set its price equal to its marginal cost. C) hide losses from bad debts. D) inflate its costs.
The rate-of-return regulated public utility can have incentive to price some services too high and others too low, relative to efficient prices
Indicate whether the statement is true or false
A tannery discovers a technology that makes it cheaper to reduce the air pollution it generates in making paper. On a graph of the optimal level of air quality, the use of the new technology would be represented by
a. a leftward shift of the marginal social cost curve b. a rightward shift of the marginal social cost curve c. movement to the right along the marginal social cost curve d. movement to the left along the marginal social cost curve e. a downward shift of the marginal net benefit curve
Refer to the information provided in Table 8.8 below to answer the following question(s). Table 8.8Number of Fruit BasketsTFCTVCTCMC0$100 $0$100 --11002012020210030 13010310042 14212410062 16220510092 192306 100136 236 44Refer to Table 8.8. Assume that Polynesian Fruit sells fruit baskets in a perfectly competitive market. The market price of a fruit basket is $44. To maximize profits, Polynesian Fruit should sell ________ fruit basket(s) and their profit is ________.
A. four; $14 B. five; $28 C. three; $10 D. six; $28