To significantly enhance customer choices, Levi combines flexible manufacturing with flexible marketing. Customers may visit the Levi's clothing website or some company-owned stores and order a pair of jeans that will be made especially for them. Levi's has adopted a ________ orientation approach.

A. relationship
B. differentiation
C. product
D. market
E. mass customization


Answer: E

Business

You might also like to view...

Spacely Sprockets' sales budget shows the following expected total sales:MonthSalesJanuary$30,000February$40,000March$35,000April$30,000The company expects 80% of its sales to be on account (credit sales). Credit sales are collected as follows: 30% in the month of sale, 68% in the month following the sale with the remainder being uncollectible and written off in the month following the sale.Required:a) Calculate budgeted accounts receivable at the end of each month from February through April.b) Calculate budgeted cash inflows from collection of receivables for each month from February through April.

What will be an ideal response?

Business

Drop shippers do all of the following EXCEPT which of the following?

A) take title to the merchandise B) take actual possession of the merchandise C) take orders from retailers and industry buyers D) bill retailers and industry buyers E) assume the same risks as other types of limited-service merchant wholesalers

Business

Time Unlimited makes grandfather clock kits that it sells to hobbyists who then assemble and finish the clocks. The company has the capacity to make 5,000 of the kits, and its current volume is 3,000 kits. The costs of a clock kit are: $300 for unit-level materials, $200 for unit-level labor, and $150 for an allocation of facility-level overhead. The normal selling price is $950. The Clock Builder has received a special order for 600 clock kits at a price of $600 each.Required: Should The Clock Builder accept the special order? Support your answer with appropriate computations.

What will be an ideal response?

Business

For segmented pricing to be an effective strategy, prices should reflect real differences in customers' perceived value

Indicate whether the statement is true or false

Business