In her presentation about the rising cost of higher education, Alex says to her class, “As a student, I share your concern about debt.” This is an example of a speaker trying to gain ______.

a. accountability
b. credibility
c. attention
d. clincher statement


b. credibility

Communication & Mass Media

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What type of publicity does an organization receive without paying for it?

a. Earned b. Owned c. Direct d. Digitized

Communication & Mass Media

Speeches to inspire attempt to change listeners' __________

a. minds b. ears c. feelings d. attitudes e. values

Communication & Mass Media

The "Rule of Three" applies

a. to the key points in presentations. b. to the language strategy of repetition. c. to story titles. d. to answers b and c. e. to answers a, b, and c.

Communication & Mass Media

According to your text, people usually get more emotional meaning from what others do than from what they say

Indicate whether the statement is true or false

Communication & Mass Media