Why might a business use a combination of direct, indirect, and mixed marketing channel systems?
A) to have total control over the quality of customer service
B) to lower the risk of distributing products to end-users
C) to attain maximum profits at minimum cost
D) to reach different target markets cost effectively and to deliver the service level expected by target customers
E) to comply with legal requirements that limit a business from having too much control over the distribution of products to consumers
D
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Briefly define the term fractionating as a way to control the issues.
What will be an ideal response?
Within an organization, each employee or a group of employees has both upstream suppliers and downstream customers that form:
a. A kanban. b. An interorganizational value chain. c. A balanced scorecard. d. A just-in-time manufacturing system.
The use of teams by organizations is increasing because:
a. Organizations are getting larger. b. Employees want their jobs to be simplified. c. Jobs are becoming more complex and interdependent. d. Organizations are seeking stability. e. Organizations are becoming more hierarchical.
_____ occurs when the gap between pay for newcomers and veteran employees narrows because of changing economic conditions over time.
A. Pay depression B. Wage compression C. Leveling D. Econometric distribution E. Equalization