What are two primary disadvantages of mail questionnaires?
A) The mailing costs are high, and the response rate is low.
B) The response rate may be low, and the respondents may not be representative of the population.
C) The mailing costs are high, and the validity may decrease because of the survey's anonymity.
D) Completing the questionnaire may be inconvenient, and respondents may not be representative of the population.
E) An interviewer is usually present to bias the responses, and respondents may not be totally honest.
B
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Below you are given a sample of ACT scores of 12 college applicants. 19 23 27 21 32 17 20 29 22 30 25 15 ? a. Determine the first quartile.b. Determine the 75th percentile.c. Determine the interquartile range.
What will be an ideal response?
The practice in which companies frequently come out with new models of a product that make existing models obsolete is an ethical issue related to new-product development and is termed
A. diversion. B. bait-and-switch. C. planned obsolescence. D. diffusion. E. time to market.
Which of the following is NOT a condition that favors the success of vertical integration?
A) availability of capital B) availability of managerial talent C) sufficiently high demand D) small market share E) All of the above favor the success of vertical integration.
How does the Center for Science in the Public Interest (CSPI), a public interest group, act as a check on the market-directed economy?
A. It acts as a forum for consumers to report product dissatisfaction reviews. B. It lets technology firms play by the socially accepted rules of the game. C. It exposes firms that make false or exaggerated product claims. D. It is a consumer watchdog group that pressures food companies to make healthier products. E. It lets consumers easily access environmental product information and reviews.