Why has Sunseeker survived so long and grown so consistently?
What will be an ideal response?
Sunseeker has survived so long and grown very consistently up to the time of the case (2008/9) for a
number of reasons, arguably:
? A clear focus on its basic purpose allied to ambitious, but realistic future intent (vision)
? Buoyancy of demand during the 2000s
? Consistency of strategy in support of its mission
? Predictable behaviour of competitors – stable industry context
? The long-term strategic perspective provided by Robert Braithwaite’s leadership, protected by
private ownership
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What will be an ideal response?
Forest Company had $170,000 in sales on account last year. The beginning accounts receivable balance was $14,000 and the ending accounts receivable balance was $12,000. The company's accounts receivable turnover was closest to:
A) 13.08 times B) 12.14 times C) 14.17 times D) 6.54 times