The manager of a profit center does not make decisions concerning the fixed assets invested in the center
Indicate whether the statement is true or false
True
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A researcher may be interested in seeing how shoppers behave when exposed to a promotional display in a supermarket rather than knowing what they think about the display
In this case, the researcher would want to observe the behavior of the shoppers. What form would the researcher use? A) questionnaire B) observation form C) behavior form D) permanent record E) survey
Which of the following accounts might appear in the adjusted trial balance but not in the post-closing trial balance?
a. Depreciation Expense–Building b. Retained Earnings c. Unearned Revenue d. Income Summary
Databases make the creation and management of a useful connector list easier, but they
A) cannot replace cold calling. B) make the use of MPR cost-prohibitive. C) increase the likelihood that a firm will require a media audit. D) are not a substitute for critical thinking. E) reduce the effectiveness of a company's conventional advertising campaigns.
Explain why low switching costs and weakly differentiated products tend to give buyers a high degree of bargaining power.
What will be an ideal response?