List and briefly describe the four customer types based on their levels of satisfaction and loyalty
What will be an ideal response?
a. Loyalist/Apostle – these customers are completely satisfied, have high loyalty, and are very supportive of the company.
b. Defector/Terrorist – these customers tend to be dissatisfied or somewhere in the middle, switch to competitors, and are unhappy with you.
c. Mercenary – these customers have high satisfaction but high switching rates as well. Their commitment to you is low.
d. Hostage – these customers are stuck with you. They may be dissatisfied, but they are highly loyal because there may not be a viable alternative.
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What are the standards set by the courts that the plaintiff-buyer must meet in order to recoup lost profits when a seller has breached a contract?
What will be an ideal response?
Selzer Inc. sells all of its merchandise on credit. It has a profit margin of 4 percent, days sales outstanding equal to 60 days, receivables of $150,000, total assets of $3 million, and a debt ratio of 0.64. The firm's return on equity (ROE) is:
A. 7.1%. B. 33.3%. C. 3.3%. D. 71.0%. E. 8.1%.
Procedural law consists of all laws that outline the methods of enforcing rights
Indicate whether the statement is true or false
Which of the following stages has high revenue growth but does not show a profit?
A) seed/start-up stage B) early stage C) expansion stage D) later stage