In the transactional model of communication, it is the sole responsibility of the source to communicate effectively.

Answer the following statement true (T) or false (F)


False

Communication & Mass Media

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Two fundamentals of marketing strategy are: Conduct audience research and do target marketing

Indicate whether the statement is true or false.

Communication & Mass Media

Practicing a speech several times can help reduce anxiety

Indicate whether the statement is true or false.

Communication & Mass Media

Which objective of a good speech introduction is fulfilled by the following statement?This morning I'll explain the four kinds of exercises you need to make a complete fitness program-aerobic, strengthening, endurance, and flexibility.

A. state the importance of the topic B. relate to the audience C. establish the speaker's goodwill D. summarize the introduction E. preview the body of the speech

Communication & Mass Media

Matty was beginning her presentation by telling a funny story about a time she had embarrassed herself. By using this approach, Matty was using _____

a. vivid language to describe the event b. a chronological organization of her topic c. adult learning principles d. humor by poking fun at herself

Communication & Mass Media