Which of the following statements describes a marketing implication that results from the simultaneous production and consumption of services?
A. Services cannot be returned or resold
B. Services cannot be readily displayed or communicated
C. Service quality depends on many uncontrollable factors
D. Employees affect the service outcome
E. There is no sure knowledge that the service delivered matches what was planned and promoted
Answer: D
You might also like to view...
Strong brands achieve the following, except:
A) allow a company to charge more for products B) create brand parity C) provide customers assurance of quality D) transfer to other products or brands the company sells
In order to retain a design and style choices to use on multiple documents, you may want to consider developing ___________
a. your own word processor b. a very large file c. a template or style sheet d. a designer's habit
A company's quick assets are $147,000 and its current liabilities are $143,000. This company's acid-test ratio is 1.03.
Answer the following statement true (T) or false (F)
What is a service that enables instant or real-time communication between people?
A. URL B. IMing C. Tacit knowledge D. Elicit knowledge