While delivering his speech, Nathan notices that his audience seems to disagree with his message. Which of the following actions should Nathan take to remedy this problem?

A) speed up the pace of his delivery
B) remind listeners of his credibility and credentials
C) eliminate abstract facts and statistics
D) tell a story


Answer: B

Communication & Mass Media

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Marta wanted to ensure that employees at all levels in her company communicated directly with each other without worrying about their position in the organizational hierarchy

Which method of organizational communication can help Marta in achieving her objective? a) Gang plan b) Scalar chain c) Horizontal communication d) Vertical communication

Communication & Mass Media

Caroline had to decide between going to a close friend’s bridal shower or a family member’s birthday party, two equally desirable options. Caroline decides to attend the birthday party. Caroline is:

a. unlikely to experience a high level of dissonance because they were both good options. b. likely to regret her decision c. likely to experience dissonance because both were good options d. likely to experience dissonance because she did not have enough consonant cognitions about her decision

Communication & Mass Media

During the interview the candidate told reporters, "My energy policy differs from my

opponent. He would continue to give four billion of our tax dollars to subsidize an oil industry that's mature and making record profits. I think any subsidies should go where they are actually needed and where they would do the most good—such as wind and solar, which would also generate a lot of jobs as well as advance science." With this statement, the candidate has employed the use of _____. A) contrast B) comparison C) an actual example D) a hypothetical example

Communication & Mass Media

In the film The Mask, the bank teller Stanley Ipkiss (played by Jim Carrey) tries to be friendly and outgoing, but others, including his own friends, treat him with disrespect and scorn. They clearly do not accept the image of himself that Stanley portrays because

A. Stanley manages multiple identities. B. image management is complex. C. image management is collaborative. D. Stanley tries to project an image that accurately reflects his self-concept.

Communication & Mass Media