Which of the following ideas is credited to Dan Edelman?
a. integrating a marketing message through all media communications
b. offering free public relations services to reputable charities and causes
c. establishing a strong social media presence by paying bloggers to mention products
d. sending company spokespeople on national media tours to promote new products
d. sending company spokespeople on national media tours to promote new products
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A relationship that is sought out and intentionally developed is a relationship of _____
Fill in the blanks with correct word
Identify the flaw(s) in each of the following questions for a problem-solving small group. Rewrite each question so as to eliminate the flaw(s).a. Ineffective Question: Should our state pass a new law to reduce adolescent drinking?Flaw(s):More Effective Question:b. Ineffective Question: What can we do about the poor quality of our campus athletic fields and the shrinking number of freshman applicants?Flaw(s):More Effective Question:c. Ineffective Question: How can we keep inconsiderate slobs from leaving their trash all over our city parks?Flaw(s):More Effective Question:
What will be an ideal response?
Which demographic factor will likely have the most influence on Gina’s speech about gun control?
a. the audience’s gender b. the audience’s group affiliation c. the audience’s age d. the audience’s status
To facilitate continuityediting, the first shot ofascenethat is filmed is generallythe
a. mastershot b. coverageshot c. medium shot d. establishingshot