Alvin manages a service department of an automobile dealership which consists of 12 service advisers who report to him. Each service adviser meets with their own customers independently, and the contributions are summed for an overall customer rating of the dealership’s service department. Which of the following best describes the type of collective that Alvin manages?
A. work team
B. work group
C. collaboration
D. assembly of individuals
B. work group
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In marketing, an exchange refers to
A. buyers and sellers trading things of value so that each is better off as a result. B. two people bartering products and services for other products and services. C. the money paid by a consumer for a product or service. D. updating or replacing a nonprofitable product in hopes of generating more revenue. E. replacing a noneffective form of advertising for a more effective one.
Most research projects should begin with looking for secondary (vs. primary) data
Indicate whether the statement is true or false
Investors and companies can take advantage of the ________ database, which includes proxy statements, annual corporate reports, and a multitude of other documents that are filed with the SEC
A) NORM B) EDGAR C) MELVIN D) ROGER
The largest full-service broker is ________ with about 17,000 financial advisors and $2.2 trillion in client assets
A) Bank of America Merrill Lynch B) Charles Schwab Corp. C) Ameritrade D) Smith Barney