A producer might use a pulling policy rather than a pushing policy if

A. it is offering a very high-tech product to a small product-market.
B. it has a very limited promotion budget.
C. its sales force has been very successful getting wholesalers and retailers to handle its product.
D. intermediaries are reluctant to handle a new product.
E. All these answers are correct.


Answer: D

Business

You might also like to view...

The Fed’s loss function is another name for the Fed’s

A. expense ratio. B. objective function. C. inflation gap. D. output gap.

Business

Financial statements are intended to tell the reader the value of a company

a. True b. False Indicate whether the statement is true or false

Business

Answer the following statements true (T) or false (F)

1.Relationships are a kind of communication pipeline as they are the places where communication about only limited topics can occur. 2.By supporting Peter, attending to Peter, and providing Peter with a sense of community, those with whom he shares relationships help Peter preserve his self-esteem and opinions of his self-worth. 3.The amount of intimacy shared with acquaintances differs from the amount of intimacy shared with friends, which is more like the amount of intimacy shared in romantic relationships. 4.When it comes to inclusion and exclusion, very few people know what it feels like to be excluded. 5.At the company picnics for the past several years, Melvin has always been the last person chosen when teams are being assembled for the annual softball game against a neighboring competitor. Melvin is being excluded.

Business

In expectancy theory, ______ refers to the value a person places on the outcome or reward, because not all people value the same reward.

A. rate B. instrumentality C. valence D. equity

Business