A friend of yours was interested in determining whether the news media picked up on campus events. Your friend decided to do a content analysis of the local newspaper. Your friend counted each story that mentioned the university's name. At the end of two months, 136 events had been counted. Your friend asked for your comments on his research. You told your friend that he

a. did manifest coding.
b. did latent coding.
c. should have recorded the base.
d. did manifest coding and he should have recorded the base.
e. did latent coding and he should have recorded the base.


D

Sociology

You might also like to view...

According to Bruce Western in "Punishment and Inequality in America," incarceration rates are particularly high among

a. elderly alcoholics. b. young black men with little schooling. c. Asians and Hispanics. d. a, b, and c are all correct.

Sociology

The postmodern family has been described as __________, meaning capable of being diffused or invaded in such a manner that its original purpose is modified or changed

a. permeable b. disappearing c. becoming weaker d. becoming less autonomous

Sociology

A particular college requires students to live on campus during their first two years to help foster a sense of community among diverse groups. This

A. is illegal in most states. B. serves a latent function of education. C. serves a manifest function of education. D. is an attempt to re-socialize improper behavior.

Sociology

Fashions change year after year, and individuals must be able to adjust to this unpredictability in which aspect of self?

A. The "I" is somewhat unpredictable. B. The "me" is somewhat unpredictable. C. The "I" and the "me" both become unpredictable. D. Neither the "I" nor the "me" is affected by changes to fashion.

Sociology