People rarely respond to persuasion directed at their core values, so steer clear of topics that are:

A. Highly charged
B. Personal
C. Novel
D. Civic-minded


Answer: A. Highly charged

Communication & Mass Media

You might also like to view...

Answer the following statements true (T) or false (F)

1. The social contract is part of the First Amendment that requires the people to act responsibly in exchange for their freedoms. 2. Throughout history, the U.S. Supreme Court has relied heavily on natural rights theory to guide its First Amendment interpretations because this theory provides clear boundaries to personal liberties. 3. Functionalists, or instrumentalists, believe that the First Amendment protects the freedom of speech and of the press only because these freedoms advance important societal goals, such as democracy. 4. A classical prior restraint imposes broad government power to review and select acceptable content before ideas are published.

Communication & Mass Media

Today's college students most frequently use which technology?

A. Laptop computers B. Desktop computers C. Cell phones D. Game consoles

Communication & Mass Media

Gender is an example of demographic information

Indicate whether this statement is true or false.

Communication & Mass Media

Describe the four traditional appeals (including the three traits identified by Aristotle relating to credibility) and the four modern appeals a persuasive speaker can use

What will be an ideal response?

Communication & Mass Media