Marketing involves __________.
A. segmentation of the audience
B. a reliance on existing perceptions
C. persuasion of the audience as a goal in itself
D. all of these choices
E. none of these choices
Answer: D
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A citation for direct contempt of court is most likely to result from a situation in which:
a) someone violates the decorum of a courtroom (e.g., by taking unauthorized pictures); b) a newspaper criticizes a judge in print; c) a broadcast editorial tells a judge to decide a pending case in a certain way; d) someone tries to influence the outcome of a case by actions far from the courtroom; e) all of these.
Answer the following statement(s) true (T) or false (F)
1. According to studies cited in the chapter, young people adopt smartphone technology based only on the quality of the product. 2. Social construction of technology is the belief that people determine the development of technology and ultimately determine social structure and cultural value. 3. Social shaping of technology is the belief that people, not technologies, exert influence on social structure and cultural values. 4. Smartphones position people as being constantly connected and constantly available to others, even when there is no immediate response to a text or call.
A researcher surveyed 1500 people in a national random sample and found that 53% of the voters surveyed reported they will vote for Barack Obama. She claims that she is 68% confident that the population mean will be between 51% and 55%. This means the confidence interval will be ________
a. 1% b. 2% c. 4% d. between 51% and 55%
Carmen would rather spend time interacting and relaxing with friends than working. In fact, she recently turned down a promotion because it would mean she would see her family and friends less. Carmen probably grew up in a culture with a ________ value orientation toward human activity.
A. growing B. being C. doing D. puritan