The probability we use to define a statistically significant outcome is equivalent to
A. a Type I error.
B. a Type II error.
C. the null hypothesis.
D. the population mean.
A. a Type I error.
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The somatic nervous system and the autonomic nervous system comprise the
a. central nervous system. b. peripheral nervous system. c. skeletal nervous system. d. afferent nervous system.
In the power saw study described in Module 21, which group experienced more arousal and why?
A. those that were told to think of ways that the accidents could have been prevented because they made a challenge appraisal B. those that were told to think of ways that the accidents could have been prevented because they made a threat appraisal C. those that were told to put themselves in the place of the accident victims because they made a threat appraisal D. those that were told to put themselves in the place of the accident victims because they made a challenge appraisal
Who is known for the extensive studyof operant conditioning?
A) Ivan Pavlov B) B. F. Skinner C) Herman Ebbinghaus D) Edward Tolman
Much of the existing research on media has focused on its
a. effects on the consumer. b. production and distribution. c. technological features. d. availability and cost.