Enterprise car rental agency differentiates itself from other similar agencies by providing a delivery service. This delivery service is particularly valuable to someone who has been left stranded without transportation. By making it easy to rent temporary transportation, Enterprise is emphasizing which utility?

A. product
B. service
C. convenience
D. form
E. possession


Answer: E

Business

You might also like to view...

Dividing actual demand by the model's forecast yields an index that can be used to adjust for ________ in the data

Fill in the blank(s) with the appropriate word(s).

Business

The ________ phase of project management requires a team to document its results, document information for future teams, close down the project, and disband the team

A) finalizing B) starting C) doing D) planning

Business

What are characteristics of information used in decision making?

What will be an ideal response?

Business

The labor rate variance measures the difference between the actual hourly rate and the standard hourly rate, multiplied by the standard hours allowed for the actual output.

Answer the following statement true (T) or false (F)

Business