"The mark of a good writer is that he or she does not give in to the natural tendency of writing something once and moving on, owing to the hard work involved in writing." Which of the four must-do things for would-be writers is the statement referring to

a) Edit and rewrite
b) Know the language
c) Write it down
d) Know the subject


ANS: a

Communication & Mass Media

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When companies own radio stations, in what way are they limited in that ownership?

a. They are not limited in ownership. b. They are limited by the type of format of those stations. c. They are limited by the number of stations owned per market. d. They are limited only by what they can afford.

Communication & Mass Media

Which of the following strategies is not recommend as a way to manage workplace bullying?

a. Reframe your thinking. b. Negotiate with the offender. c. Appeal to a third party. d. Back off. e. All of the above are recommended strategies.

Communication & Mass Media

When Larissa spoke at the meeting of the chief executives of her company, Paul, John, Gary, and Mark, they were surprised by her use of facts and statistics. They had been expecting an appeal to the emotional side of the issue

What might explain this assumption? A. Larissa does not work very hard. B. Low information clarity C. Cultural tokenism D. Cultural gender expectations

Communication & Mass Media

Identifying the interview goal, analyzing the individual's performance, and arranging the interview are steps to conduct which type of interview?

A. Exit interview B. Appraisal interview C. Information-sharing interviewAnswer: B

Communication & Mass Media