Which of the following statements about EDI systems is true?
A. They typically serve vertical markets.
B. They are seller-side solutions.
C. They evolved from private trading exchanges.
D. They still play an important role in B2C commerce.
Answer: A
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Dry soup mixes that have long been popular in Europe are marketed as sauces or dips in the United States. This is an example of the ________ strategy
A) product-communications extension B) product extension-communications adaptation C) product adaptation-communications extension D) dual adaptation E) product invention
Advertisements for which of the following products categories would merit a continuous advertising timing pattern the most?
A) air conditioners B) life insurance C) breakfast cereal D) automobiles E) holiday package tours
To be ISO certified, ______.
A. a company must be audited by an external governing group B. a company must be checked out by a government agency C. a company must submit a report from an accounting firm that conducts audits D. a company must be audited by its internal audit department
Which of the following types of statement should be avoided in a training session, since they could be offensive?
a. “I’m not a member of a dominant group.” b. “I want to do my best to improve diversity here.” c. “I wish I was better at thinking about diversity issues.” d. “I don’t see race.”