Identify the correct sequence of the levels involved in building brand familiarity.
A. brand rejection, brand nonrecognition, brand recognition, brand activation, brand equity
B. brand evaluation, brand preference, brand recognition, brand rejection, brand activation
C. brand insistence, brand equity, brand evaluation, brand insistence, brand rejection
D. brand rejection, brand nonrecognition, brand recognition, brand preference, brand insistence
E. brand activation, brand rejection, brand recognition, brand preference, brand insistence
Answer: D
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Sam Jones is the president of Apollo Finance, a payday lender. The company's proxy statement contains the following description of Mr. Jones' pay package.Mr. Jones is eligible for an annual incentive bonus equal to 1% of Net Income of the company and is eligible for an additional bonus based upon annual increases in EPS only after earnings exceed 15% over the prior year. The additional bonus is determined as follows:EPS Growth Additional BonusEPS increases up to 14.9% $0EPS increases of 15.0% to 24.9% 2% of the earnings increase from the prior yearEPS increases of 25.0% to 34.9% 3% of the earnings increase from the prior yearEPS increases above 35.0% 4% of the earnings increase from the prior yearAssume no change in the number of shares of outstanding stock during the
year.Required:a. Suppose that Apollo Finance had $75 million of Net Income for the year. How much of a bonus would Mr. Jones receive if the EPS increase for the year was 12%?b. Suppose that Apollo Finance had $75 million of Net Income for the year. How much of a bonus would Mr. Jones receive if the EPS increase for the year was 28%? What will be an ideal response?
Jimmy Gonzalez sells medical supplies. He has just been told by the purchasing agent's secretary that he cannot see the prospect immediately but that he will have to wait. What should Gonzalez do?
A. Get angry and leave B. Wait for a short time and then ask to reschedule C. Use the waiting to unwind D. Engage the secretary in conversation E. Experience call reluctance
What is a collection of large complex data sets that cannot be analyzed using traditional database methods and tools?
A. Big data B. Snapshot C. Internet of things D. Knowledge
When implementing the problem-solving strategy, which types of questions are appropriate?
A. open ended B. leading questions C. both open ended and leading questions are correct choices D. closed ended