Businesses use ________ to classify people by focusing on why they behave the way they do by examining such issues as brand preferences, media preferences, values, attitudes, self-concept, and opinions
A) social commerce
B) demographics
C) geographic segmentation
D) psychographics
E) market penetration
Answer: D
Explanation: Psychographics refers to the classification of customers on the basis of their psychological makeup, interests, and lifestyles. Psychographic analysis focuses on why people behave the way they do by examining such issues as brand preferences, media preferences, values, self-concept, and behavior.
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Which of the following phrases is not descriptive of an ordinary annuity?
a. Payments made at the beginning of equal periods of time b. Both present and future value can be calculated c. Compound interest assumed d. Series of equal payments
The board of directors of Lark Corporation declared a cash dividend of $3.50 per share on 57,000 shares of common stock on June 14, 20x5. The dividend is to be paid on July 15, 20x5, to shareholders of record on July 1, 20x5. The proper entry to be recorded on July 15, 20x5 is,
A) Cash 199,500 Dividends Payable 199,500 B) Dividends Payable 199,500 Cash 199,500 C) Cash 199,500 Dividends 199,500 D) Dividends 199,500 Cash 199,500
The ability to shape the meaning of a subject, and judge its character and significance, is known as ______.
A. active listening B. framing C. nonverbal communication D. strategic leadership
Financial statement analysis involves forms of comparison including:
A. Comparing key items to industry averages. B. Comparing key relationships within the same year. C. Comparing changes in the same item over a number of periods. D. All of these answers are correct.