_____________ differentiates products, goods, and services
a. Segmentation
b. Marketing
c. Positioning
d. Branding
e. none of the above
3. A key difference between a selling
d.
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Hitchcock's movies tended to follow a "structure of the Sennett chase, accelerating rush towards a climactic resolution."
Indicate whether this statement is true or false.
A single media company needs to make 2 versions of its content available—
a. one for broadcast and one for broadband. b. one in High Definition and one in regular definition. c. one for a regular screen and one for a cluttered screen. d. one with ads and one without.
Can media challenge the mainstream ideologies? Can you think of some examples in which media criticize taken-for-granted ideologies and promote alternative views?
What will be an ideal response?
All of the following are perceptual characteristics of environments EXCEPT
a. formality b. warmth c. privacy d. cost e. constraint