Galena is a new agent for a financial services company. She decides to join the local chamber of commerce, the local association of businesswomen, and the local chapter of the United Way organization. Galena is attempting to use ________ to generate leads.
A. trade shows
B. customer complaints
C. current customers
D. networking
E. the Internet
Answer: D
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Indicate whether the statement is true or false
Even large companies use infomercials for all the following reasons EXCEPT to ________
A) recruit members B) refer customers to retailers C) attract buyers to online, mobile, and social media sites D) introduce new advertising campaigns E) sell their products
The time horizon for making intermediate-term demand planning decisions is ______.
a. 3 months to 6 months b. 3 months to 3 years c. 10 years d. 3 months or less
________ is the criterion for decision making under uncertainty that assigns equal probability to each state of nature
Fill in the blanks with correct word